Consistency isn’t about perfection—it’s about showing up every day, doing the work, and getting closer to your goals one step at a time. Our Ruthlessly Consistent design, created with our friend Pia, embodies this mindset with a bold graffiti-inspired style featuring "dripping" text and a playful, imperfect smiley face. It's a reminder that staying consistent doesn’t mean being rigid; it’s about balancing discipline with humanity.

Why You’ll Love It:
- Available in Unisex Tees, Tanks, and Crops
- Versatile easy fit for training or leisure
- Made from combed cotton for unmatched comfort and durability
- Soft, high-quality fabric built to handle your active lifestyle
Wear it as your daily motivation to keep pushing forward—no matter how small the step, you're doing the work.

Made from a locally sourced, high-quality poly/cotton blend of fabric that is sewn up into product by our team in Cape Town.

RETURNS
14 day return policy Returns Policy

SOUTH AFRICA DELIVERY

- R95 Cape Town + Surrounds

- R145 Rest of South Africa

- FREE shipping on orders over R1000

INTERNATIONAL SHIPPING

FedEx or UPS.
Additional shipping protection is available to add-on.

🇦🇺 Australia
🇦🇹 Austria
🇧🇪 Belgium
🇨🇦 Canada
🇩🇰 Denmark
🇫🇷 France
🇩🇪 Germany
🇮🇪 Ireland
🇮🇹 Italy
🇯🇵 Japan
🇳🇦 Namibia
🇳🇱 Netherlands
🇳🇿 New Zealand
🇳🇴 Norway
🇵🇱 Poland
🇸🇬 Singapore
🇪🇸 Spain
🇸🇪 Sweden
🇨🇭 Switzerland
🇦🇪 United Arab Emirates
🇬🇧 United Kingdom
🇺🇸 United States Of America*

*(no tariffs on orders under $800) - All items listed are made in South Africa [last updated: 14 Apr 2025]

Customers are responsible for any import duties, taxes, and related charges imposed by their destination country. Braver SA is not liable for these fees, and we encourage all international customers to check their country’s import policies before placing an order.

- Cold water wash only
- Wash inside out to improve longevity
- Use fabric softener sparingly
- Hang dry only
- DO NOT tumble dry
- DO NOT iron on print